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Book for OOH

OOH_Zone (7MB) Click to download free copy. A Guide to Out of Home Media Strategy by Gordon Muller. Out Of Home advertising can be described as any type of advertising that reaches the consumer while he or she is outside the home and on the move. Unlike other media formats such as television, radio, cinema, print or internet […]

Primedia Out of Home announces the integration of Primedia Outdoor and ComutaNet

Johannesburg, 1 May 2013: Primedia Out of Home executive chairman, Steve Ratlou, today announced the integration of ComutaNet’s media platforms into Primedia Outdoor’s out-of-home solutions offering. The ComutaNet business will relocate to Primedia Outdoor’s Johannesburg headquarters in Constantia Office Park, Weltevreden Park, under the leadership of Primedia Outdoor CEO, Dave Roberts. Ratlou says the integration […]

dave roberts ceo primedia

Dave Roberts joins Primedia Outdoor

Primedia Outdoor announced the appointment of Dave Roberts as Chief Executive Officer, following the departure of the incumbent CEO, Michael De Charmoy. Dave is no stranger to the media business, having previously been with Primedia Outdoor for a number of years, before leaving to explore the broader out of home industry and returning as Financial […]

We all have a responsibility – Primedia Outdoor and Food & Trees for Africa

Primedia Outdoor formalised a partnership with social enterprise Food & Trees for Africa (FTFA), South Africa’s first social enterprise to address sustainable development through climate change action, food security and greening, with a strong focus on environmental and global warming awareness and education. The launch of this partnership was held at the DAVINCI Hotel and […]

T20 Cricket treat for South Africans

October was a great month for cricket fans, with both Johannesburg and Cape Town hosting the T20 Cricket matches. The Twenty20 World Cup is the international championship of Twenty20 cricket. The event is organised by the International Cricket Council (ICC) and comprises 12 teams in which the ten ICC members are automatically qualified and the […]

Coldplay rocks South Africa

Coldplay, one of the Britain’s successful alternative rock bands, rocked their South African fans in the past week. Formed in 1996 by lead vocalist Chris Martin and lead guitarist Jonny Buckland, the band achieved worldwide fame with the release of their single Yellow in 2000. This was followed by their debut album, Parachutes, also released […]